EquityMultiple — Rebrand

The power of the collective.

The power of the collective.

The power of the collective.

Giving individuals the power of institution quality investments. Achieved 100% year over year growth with a brand refresh, site update, and omni-channel marketing push.

Giving individuals the power of institution quality investments. Achieved 100% year over year growth with a brand refresh, site update, and omni-channel marketing push.

Giving individuals the power of institution quality investments. Achieved 100% year over year growth with a brand refresh, site update, and omni-channel marketing push.

Company

EquityMultiple

Role

Brand Strategy Branding Growth Marketing Design Leadership

Industry

FinTech

Date

2021

Design collage
Design collage
Design collage

This 360 rebrand positioned EquityMultiple as an approachable investment house powered by its own proprietary smart technology platform. Not a robo-advisor, we unique value proposition is based on our human powered insights. By harnessing the combined purchasing power of our diverse investor network, our alternative investments offered a strategic, long-term opportunity.

Billboard
Billboard
Billboard
Laptop UI
Laptop UI
Laptop UI
Whitepaper
Whitepaper
Whitepaper

Our brand narrative established EquityMultiple as a trustworthy steward and financial partner to our investors. With $3.5 billion in investments and a year-over-year growth rate of 102%, this fintech challenger entered a conversation typically dominated by larger competitors.

Whether it's developing a new brand identity, executing a marketing campaign, or creating a memorable customer experience, Spring has the expertise to help companies stand out and succeed.

Whether it's developing a new brand identity, executing a marketing campaign, or creating a memorable customer experience, Spring has the expertise to help companies stand out and succeed.

Whether it's developing a new brand identity, executing a marketing campaign, or creating a memorable customer experience, Spring has the expertise to help companies stand out and succeed.